Moleskine

Do you know what a Moleskine is? It's an oilcloth-covered cardboard that has been - supposedly - used by European intellectuals to write, draw or even glue little souvenirs from their trips and thoughts (yes, just like modern scrapbooking!). The manufacturer of these notebooks is a marketing genius: he managed to turn Moleskine notebooks into exhibition material... In Paris, for instance, several Moleskines made it to Beaubourg, Le Printemps (where I took this photo) and Librairie Flammarion. But wait, that's not all! They also have great websites, like this one, on which they interview famous (LOL) city daily photo bloggers....